The mission of the Division is to strategically support the communication of the Politecnico di Milano, promoting solid relationships with the main stakeholders to spread the distinctive traits of the institute. The Area is concerned with the reputation and brand awareness of the Politecnico, addressing students, companies, institutions, media, universities, and national and international territory. It also undertakes to identify the most effective initiatives and actions to communicate relevant topics in the field of Research, Education and Third Mission, following the strategic lines established by Governance.

The Division manages promotional campaigns, media relations, internal and external communications, digital marketing, cultural and institutional events, and is committed to sustainable development and social responsibility. It is the reference point for all the facilities of the University, acting as a unique direction to consolidate the brand of the Politecnico. It develops contents, events and partnerships in a cross-media logic, ensuring that each message is aligned with the University’s strategies.