What is it?
Freitag, famous Swiss brand, is known worldwide for its bags made from used truck tarpaulins.
The first bag was realized in 1993 in Zurich when brothers Markus and Daniel Freitag, urban cyclists and design students, looked for a solution to carry their designs around on rainy Swiss days.
Thanks to the word-of-mouth among university mates, Freitag became a successful brand that firmly believes in the circular economy.
Contacts
For information on the products: milano@freitag.ch
For information on the agreement: communitylife@polimi.it